It’s great when it just works

Posted on June 15, 2005
Filed Under Business |

I find myself semi obsessed with customer service stories (good and bad), I think because the way a business handles complaints or issues, and indeed the way they interact with Customers generally, says a lot about the companies culture, but also it’s often a reflection of its health as a business aswell…I am reminded of that old classic, The Service Profit Chain.

Anyway, for this reason I just wanted to share my complete satisfaction with Google’s Adsense support team (Dan particularly).

With the move back to New Zealand I had to set up a new Adsense account, migrate all my sites, and have the old balance transfered to the new account.

I am certainly no priority for the Adsense team, but the support they provided during this transition was brilliant. Rather than the usual terse responses (written with the assumption that you can read minds) which characterize so many email based customer service interactions, the team at Google have put considerable thought into every element of the process and have clearly thought about it from the customers/publishers point of view. The result was a perfect and seemless transition where they provided all the info I needed (and some) to make sure everything went off without a hitch.

I actually put things off for a while because I assumed it was going to be a nightmare, but it couldn’t have been simpler. Keep it up Google.

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