Ping-o-Matic
Posted on February 21, 2005
Filed Under Business, Tech |
Why don’t more people talk about how important services like Ping-o-Matic are? Maybe they do and I just miss it. In any event it has just this minute struck me what an increasingly crucial role centralized ping servers are likely to play.
When you think about what Technorati has over Google it all comes down to indexing the ‘live web’. David Sifry has said that the average time it takes for a new post to be indexed by Technorati is something like 7 minutes. Google on the other hand may take days or weeks depending on how often you get indexed.
Technorati is able to do this because it receives pings when bloggers update their sites. These may be received directly or via centralised services like Ping-o-Matic. Nothing new there, but with the increasing buzz and focus around the ‘live web’ every search engine worth their salt is going to set up their own ping servers, so I reckon centralised services are likely to grow in importance, and if I were Technorati I’d want to be in the middle of that.
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